The “Winter Event Forum” gathered about 400 participants in Kazan

(KZN.RU, February 27). The forum on business orientation “Winter Event Forum” gathered about 400 participants from more than 40 Russian cities and other countries in Kazan. The summary of the event was announced by Daria Sannikova, the director of the Tourism Promotion Committee, at today's Business Monday in the Kazan Executive Committee.

According to her, the participants raised the topic of event-marketing in regional territories on the forum. “The discussion grew into a successful dialogue of market participants and the authorities, in the course of which few ideas, ready to implement, have been generated”, said D. Sannikova.

In addition, as part of a special interactive session, 16 regional agencies, including 3 from Kazan, presented their projects to the 9 judges: owners of the capital's well-known agencies, leaders of the capital’ event-market. The director of the committee noted, that each member will take training in Moscow.

According to D. Sannikova, the participants of the event noted the high organizational preparation of the “Winter Event Forum” and organizers’ attention to details: corporate identity, quality of service in hotels and restaurants, sightseeing and transport support. “In general, event-managers describe Kazan as the great platform for events of any level”, said the director of the committee.

“It's nice when people leave the city with such spirit, such impressions. Especially those people who are experts in the field of hospitality, in the organization of large international forums, symposiums. We still need to learn to be in the top, so that work cannot be stopped”, said Ilsur Metshin, the Mayor of Kazan.