More than 100 thousand tourists are expected in Kazan during
the May holidays. The average load of accommodation facilities for this period
is 60-90%. The director of the Committee for Tourism Development Daria
Sannikova reported to the Mayor of Kazan Ilsur Metshin today at the Business
Monday meeting. As the head of the city noted, all international hotel brands
represented in the capital of Tatarstan continue their operation.
“The transformation of the hotel industry began in 2013 in
Kazan. We have new hotels of different levels, world–famous brands have come to
us, - I.Metshin noted. - Today, the tourist potential of Kazan is not only the
sights that tourists come to get acquainted with, but also the high quality of
hotel services, as well as diverse catering for any budget.” All international
hotel brands continue their operation in Kazan. In addition, a hotel complex at
the airport was opened this year. “With the increase in the number of tourists
and events that are planned in Kazan, representatives of the hotel business will
obtain regular customers”, - the Mayor believes.
Today, over 11 thousand people work in the hospitality
industry in Kazan, nevertheless, there is a lack of human resources. “This is a
task that representatives of the hotel business need to solve,”- the head of
the city said.
Cashback programs affected positively on the increase in the
tourist flow and the increase in the number of bookings. From March 15 to April
9, residents have the opportunity to book a tour of Russia with a refund of 20%
of the ticket price for the period from March 15 to June 30, 2022. The main
condition is full online payment by the Mir payment system card. In addition,
the cashback program applies to the sale of vouchers to children's camps. In
this case, parents can count on a refund of 50% of the ticket price, but not
more than 20 thousand rubles. An accommodation of a child in the camp according
to the program is available from May 1 to August 31. “These measures affected
positively on the loading of accommodation facilities and an increase in sales
of tours to Kazan. In general, the indicators of the tourist flow are still
maintained at a decent level, we observe growing interest in Kazan”, - D.Sannikova
said.
To date, there are 229 hotel facilities in the city today,
which can accommodate more than 16 thousand tourists. On average, hotel
facilities in March 2022 were loaded by 52%, for the May holidays, some of them
are fully booked, bookings for the summer are also underway.
Daria Sannikova noted that flights to the capital of
Tatarstan are carried out in 47 directions, 11 of which are international. For
the first quarter 2022 on domestic airlines, the G.Tukay International Airport
served about 49 thousand passengers. In addition, on the eve of the opening of
the passenger navigation season, scheduled for April 30, there is a positive
trend in sales of vouchers for river cruises. To date, 70% of vouchers have
been booked. A consistently high interest in Kazan can be observed in the
statistics of visits to cultural sites, for example, in January-February, more
than 379 thousand people visited the Kazan Kremlin, and the City Panorama
Museum served more than 7 thousand visitors in the first quarter of this year.