I. Metshin: "Requirements for the placement and maintenance of signage are tough, but fair"

(Kazan City KZN.RU, December 7, Zilya Gayfi). Today in Kazan there are about 16 thousand advertising signs, of which more than 6000 - of indefinite duration. Market of information structures varies after the trends of time, main of which is the preservation of the aesthetics of the urban environment. 2019 will be the year of fully update of signage in Kazan. This was announced today during the Business Monday by the Head of the consideration of projects and urban design of the Office of Architecture and Urban Planning of the Executive Committee Janna Belitskaya.

Since 2014 the functions of coordination of outdoor information signboards completely went to the Office of Architecture and Urban Planning. According to Janna Belitskaya, experts of facility operate with thesis, adopted by the Mayor of Kazan Ilsur Metshin in 2010, when improvement of the aesthetics of the urban environment and the formation of the city comfortable for residents, interesting for guests and stable for business were considered as the cornerstone.

As Janna Belitskaya recalled, April 1, 2014 new rules of placing of signage, designed with the experience of Moscow, entered into force. One of the most important was the decision on the indefinite signs agreed in the form of a passport. In addition, in November 2014 Administrative Regulations, which determine the approval of procedure was adopted, also changes have been made aimed at easing conditions for entrepreneurs.

According to Janna Belitskaya, mitigation of the rules was made not in the detriment of the aesthetics of the urban environment. Each modification is discussed with the public, including the professional community. The administrative and technical inspection controls information signs over.

Resumption of the service "Planet of tasks" in the online-mode to improve signage agreement is planned at January 1, 2016. An entrepreneur will be able to not only reduce the time of agreement of signs, but also to track the progress of coordination. Mayor Ilsur Metshin instructed to expedite the work on the launch of the service. "We get a huge number of applications that we process manually. The new service will enable businesses to refine and agree signage in the online mode. In addition, participation of officials in the project is minimized. Businessmen asked us to create this service, and we must accelerate this process, "- said the Mayor.

In general, according to the Mayor, the requirements for the placement and operation of information signage are tough but fair. "Previously the market of exterior designs was chaotic. Today there are clear and transparent rules that we will strictly observe. Over time all the rules change, so it is important to be in the dialogue with the business community, "- said Ilsur Metshin.