In 2019, 3.5
million tourists visited Kazan, which is 9% more than the year before. At the
same time, the number of returning tourists, those who visit the capital of
Tatarstan again, has increased by 40%. Daria Sannikova, Director of the
Committee for tourism development, reported to the mayor of Kazan Ilsur
Metshin.
Tourists from
China, Kazakhstan, Germany and Turkey most often visit Kazan
According to Daria Sannikova, out of the total number
of visitors, 229.3 thousand people are foreign tourists who come mainly from
China, Kazakhstan, Germany, Turkey, Ukraine and Belarus. Russian visitors of the
capital of Tatarstan mainly come from Moscow, St. Petersburg, Sverdlovsk
region, Chelyabinsk, Kaliningrad and cities of the Volga Federal district.
The number of
people employed in tourism increased by 21.8%
Among the main areas of work, D.Sannikova highlighted
the promotion of Kazan, the development of the hospitality, the improvement of
tourist infrastructure and the organization of events.
The Director of the Committee for tourism development emphasized
that in 2019, the number of people employed in the tourism increased by 21.8%,
and staff turnover decreased by 7%. In total, 16.2 thousand people work in the
hospitality sector, compared to 13.3 thousand a year before.
New tours of the
Kazan agglomeration
The tourist potential of the city is regularly
presented at the international exhibitions. Last year, Kazan was promoted in
Madrid, Berlin, London and other cities. D. Sannikova noted that in 2019, Kazan
welcomed more than 70 official Russian and foreign delegations.
To increase the tourist flow, new projects have been
launched, and new tours are being developed in the Kazan agglomeration.
D. Sannikova also recalled the major events that took
place in the capital of Tatarstan. So, in 2019, the “Night bike-fest”, the
international festival of brass bands “Fanfares of Kazan”, the festival of
fashion, design and street performance “Window” were held. The major winter event
was the “KushDaKar-fest” festival, it was attended by 200 thousand tourists.
The point of attraction for residents and visitors of the city was also the
gastronomic festival “Delicious Kazan”. These projects are planned to be held this
year.