About 10 thousand people visited the “Window to Paris” in Kazan

(KZN.RU, July 31, Zilya Gayfi). About 10 thousand people visited the festival “Window to Paris”, which was held for the first time in the Lyadsloy Garden in Kazan on July 28-29. Daria Sannikova, the director of the Tourism Promotion Committee of the Executive Committee, reported this today on the Business Monday at the City Hall.

This year, the festival of fashion, design, and street performance “Window to Paris” was a continuation of the festival of street performance “Cultural Sdvig”, which has taken the public spaces of the city over the past years. “The festival “Window to Paris” is a project in the format of public art, which is a symbiosis of popular arts that a person faces every day: fashion, photography, architecture. In the language of these arts, we talked about Kazan as an active center for the development of design; both the urban environment and various spheres in general”, noted Daria Sannikova.

The festival pleased the guests and residents of the city with the performance “The Great Road” from the Kazan Chamber Theater “Sdvig”, the show of collections from the fashion house “Katya Borisova”, the evening program with the participation of the jazz band “Ba Cissoko”, invited from France, and the best bands of Kazan. Mimes, clowns and “living” statues entertained the audience for two days. Tthe Boratynsky Museum, the Lenin Museum, and the N. Feshin Art School, which are located next to the Lyadskoy Garden, joined the festival. They exhibited fragments of their expositions in the open air. Daria Sannikova also noted that business representatives actively supported the city in holding the festival, for example, giving the opportunity to the citizens to attend free thematic master classes.

One of the central themes of the festival was the creative heritage of Alexander Rodchenko, the famous Soviet and Russian photographer. He lived and worked in Kazan and he is one of the founders of constructivism, the founder of design and advertising in the USSR. The main attraction of the Lyadskoy Garden these days was the 7-meter Eiffel Tower, made of wood special for the event, which helped to really feel the atmosphere of Paris.

Ilsur Metshin, the Mayor of Kazan, noted that the format of street festivals in Kazan is relatively new but it has already taken hold. “It's difficult to imagine a summer full-fledged tourist program without such festivals. Something is constantly happening. In the words of youth slang, there is a heavy action in the city. This is good because these are not just events but they are educational. For example, the “Window to Paris” introduced us to the works of A. Rodchenko, the pioneer of Soviet photography. This is not new for us. But certainly, there are those who first heard about him and saw his work”, said the head of the Tatarstan’s capital.